Evangelist Marketing Institute

Bounce back from failures and bad experiences quickly. The faster you do, the more successfully you will market.

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Action begets action. Overanalysis begets paralysis…which begets procrastination.

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Colorful, memorable, confident language is a key to capturing (and keeping!) your market’s attention.

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The most successful marketers don’t hesitate, don’t doubt, and present their value relentlessly.

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Why do your clients speak more positively about your company than you do?

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Thinking big means acting confidently. It means executing instead of perfecting. It means taking action!

* I will post these next 10 videos on Mindset daily, consecutively, rather than weekly as originally planned. Disregard the “weekly” part in the video.

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Here is the tenth video of my series, and the final one on language.

Today’s topic: be consistent in your messaging!

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The first 80 percent of your marketing language should be focused on your value, emotion and outcomes.

The last 20 percent can describe how you do it.

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20 Marketing Videos in 20 Days: #8 — Be Bold!

May 13, 2013

Marketing is no place for modesty. Be bold. Be loud. Don’t hesitate. It’s your responsibility to inform your market how you can help them. Do this proudly!

Click here to read the full article.

20 Marketing Videos in 20 Days — #7: The Power of Testimonials

May 12, 2013

Let me hear my peers explaining what’s great about you!

Click here to read the full article.